E Ink - Wikipedia
https://en.wikipedia.org/wiki/E_Ink
E Ink ("electronic ink") is a brand of electronic paper (e-paper) display technology commercialized by the E Ink Corporation, which was co-founded in 1997 by MIT undergraduates JD Albert and Barrett Comiskey, MIT Media Lab professor Joseph Jacobson, Jerome Rubin and Russ Wilcox.
E Ink We Make Surfaces Smarter.
https://www.eink.com/
Creativity on Display. E Ink. We Make Surfaces Smarter. Reasons to Use an eReader. Introduction To The Benefits Of E Ink Based eReaders.